Leaving a deposit to reserve the product of interest and paying off the balance later, taking your time: we've all done it at least once, right? The dynamics does not change: customers see the product in your e-commerce, they want it, but for various reasons cannot make a purchase at that particular moment (generally because they do not have enough money).
So what's going on? It happens that these customers leave the store. Unless you give them the option to reserve the product and leave a deposit, to make sure that with this advance payment, the selected product becomes their own and will not be sold to others. The YITH WooCommerce Deposit and Down Payments plugin can prove to be an ace up your sleeve for your shop, especially if you sell medium or expensive products: surely the higher the price of your products, the easier you will lose customers as they cannot pay the full amount immediately. It is more than a reliable plugin, and a guarantee: let your customers leave a deposit and, in addition to their loyalty, you will see an increase in your store's conversion rate.